Page 21 - Bord Bia | Whitefish Exporters
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European Maritime
                                                                    & Fisheries Fund

        SPECIALISTS IN                      Innovation
        Frozen and chilled skin film seafood products  First seafood company to launch
                                            microwaveable skin packs in Europe.
        COMPANY SIZE                        Foil Range products for the Irish retail sector.
        Between €10m and €30m               Convenience
                                            Crystal clear, peelable film packaging with high
        PRODUCT RANGE                       puncture resistance- available in microwavable
        Natural Cod Fillets (Gadus morhua)  and non-microwavable.
        Natural Cod Loins (Gadus morhua)    Ready to cook foil range.
        Natural Haddock Fillets
        (Melanogrammus aeglefinus)          AWARDS
        Natural Hake Fillets (Merluccius merluccius)  •   Marine Awards, Seafood Business
        Natural Monk Fish (Lophius piscatorius)  Innovation - 2017
        Plaice Fillets (Pleuronectes platessa)  •   IQFA Awards - 2017
        Seabass Fillets (Dicentrarchus labrax)  •   Small Firms Association Awards- 2014;
        Smoked Haddock Fillets                  two in total
        (Melanogrammus aeglefinus)          •   Blas na hÉireann; six in total
        Variety of value added lines in all species, to   ACCREDITATIONS
        include marinades, dry rubs and butters  •   BRC A (Cork Plant)
                                            •   BRC A+ (Bantry Plant)
        KEY CUSTOMERS                       •   IFS Higher (Both Plants)
        Retailers, Hotels and Restaurants   •   MSC
                                            •   Certified Organic (IOFGA)
        DOMESTIC/EXPORT SPLIT               •   Origin Green
        70% Domestic

        BRAND/PRIVATE SPLIT
        80% Private Label

        RECENT NPD LAUNCHES
        Range of ready to cook value added products
        in foil trays.
        USPs
        Presentation
        Dramatic on-shelf presentation - The Keohane
        Seafood brand has a vibrant on shelf presence.
        Bright colours and strong marketing messages
        are enticing to the customers.






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